Guarding the Physician-Patient Relationship Assignment - 21

Guarding the Physician-Patient Relationship - Assignment Example The paper tells that the patient often displayed optimism to battle his illnesses and was eager to bounce back to the industry. The doctor believes the patient should have chosen life instead of death. While his condition was beginning to improve, he started to become a pessimist. He constantly talked about suicidal feelings that the doctor dissuaded him from entertaining. However, he seemed not to care in spite of doctor’s professional warning. This essay explores how soon after death does a death certificate have to be signed. A death certificate is often signed immediately the family or next of kin applies to claim the body of the deceased. It is a process must be ratified by a coroner or mortuary attendant who oversees the legality of claimants before issuing the body. Similarly, signing must be overseen by the coroner who has prepared the body in collaboration with the Health ministry. The death certificate must remain with immediate next of kin mentioned in the deceasedà ¢â‚¬â„¢s will such as the children or the widow. In spite of the advantages offered by Electronic Health Records (EHRs) to physicians and their practices, the adoption of EHRs is still impossible. First, EHRs are expensive to adopt because they require qualified personnel with enough knowledge to ensure the systems do not fail. Second, involves contravention of privacy and confidentiality of patients as spelled out in Health ethics. In other words, EHRs may use the patient’s records for other uses and not for medical purposes.

Facility Design in the Hospitality Sector Essay Example for Free

Facility Design in the Hospitality Sector Essay However this stage does not only involve the budget for finance but also time budget is an important aspect to be considered in which a time schedule is set and judged whether it’s appropriate or not. According to the project and development manager of Holiday Inn Harare all these stages have to be conglomerated in harmony to ensure sound facility designing. Also the area must be located in such a way that it will be easy to clean. It can be a container a wire cage, for papers one can have a cage bin but is it a bin for a food it should be a container which need to be closed since some food may contain liquids. More so containers help to protect the spread of diseases by preventing the rodents from entering the bin and then spread the diseases afterwards. For example in Meikles Hotel the use containers for storing their food waste in order for health reasons.

Garden for the Blind Essay :: Architecture Design Essays

Garden for the Blind Essay One of the first actions needed in constructing a garden for the blind on the south lawn of Hume Hall is to construct a barrier on the northern end and eastern end surrounding the garden so as to block out any unwanted street noise. The wall would preferably be cement, with the sides facing Museum Road and North-South Drive unpainted so as to absorb as much sound as possible. However, the sides facing the garden should be painted so as to reflect the sounds of the garden back to its occupants. This wall may need to be as high as seven feet or larger, however high it needs to be in order to block as much external noise as possible. When a person walks through this garden, the first sense that is triggered is the sense of sound, for the walkway is wooden at the beginning of the garden path. Since this garden is situated on a steep hillside, the walkway needs to be level and built up next to the hillside, with steps going down leading to the next level walkway. The garden path continues, winding back and forth to the bottom of the hill. The entrance to this garden is to the west of the north wall, and the first realization that one is in the garden is the aroma of the mints lining the edges of the walkway on the hillside. Wooden railings line either side of the walkway to help guide the visitor, and the person would be able to touch, smell, and even taste the different mint plants lining this area of the garden. The different mints would include chocolate mint, pineapple mint, spearmint, and peppermint. The next area of the garden a person encounters is one that appeals to the active touch, for these plants have appealing textured bark and leaves. A person realizes that this next stage of the garden applies a different sense because the walkway changes to a brick path, which reflects a different sound to the person, whether he or she is tapping the path with a cane or simply listening to the sound of his or her own footsteps. The first plants found in this ?texture? area are crape myrtle, which have smooth bark. These plants can be considered small trees or shrubs, and occupy some space, so the visitor can walk along the path, gently touching the leaves and bark until the next plant, the lamb?

Nutrition Information

1. Nutrition.Gov is a US Federal Government Organization that presents the latest and excellent nutritional data.   The information provided on the website can be utilized by both professional and the general public to gain reliable, valid, current and precise knowledge regarding the latest findings in food and nutrition, physical fitness, diet, healthy eating and food safety.   The data provided on the website is evidence-based and hence is highly recommended for use by the general public who want to develop healthy food habits, reduce the chances of developing nutrition-related illnesses and reduce obesity and malnutrition. The nutritional data provided is specific to various age-groups such infants, children, adolescents, adults, women and elders.   The topics are classified according to the audience-level (such as professionals, parents, teachers, children, researchers, etc), subtopics or the age group.   All information provided on the Nutrition.gov is thoroughly referenced and can be validated.   The authors name or the authority of source along with the credentials is provided on the website. Data about physical fitness and food supplements are also provided.   The website also presents useful, updated and trustworthy links which could help the user to get more information if they are interested.   The website also provides contact information about the owner of the website (such as name, contact address, telephone and fax numbers, and email address) which permits the user to get their doubts clarified.   The website also posts the latest new in the field of food and nutrition in an attractive manner. 2. The British Nutrition Foundation is a British-based charity organization that provides the latest scientific data for educational purposes for the public (in the UK and Europe).   The website does not promote the products or the services of a particular organization and hence is recommended for use by the general public.   The website presents the latest news, research findings, healthy nutrition and diet, recipes, health and physical fitness.   The website distributes evidence-based information for use by the public and the professionals, and hence is recommended for use. This evidence-based data is obtained by the British Nutritional Foundation through research conducted with universities, academic organizations, research institutes, NGO’s, and Governmental organizations.   The information presented on the British National Foundation website is current, valid, precise and verifiable, and details of the authority of source are also presented.   The website also provides a search box to permit the user to search for accurate information, quickly. 3. The American Dietetics Association (ADA) is the Largest Nutrition Organization in the US that has more than 65, 000 members who are nutritional professionals.   These members are making an effort to interpret the latest data and finding of professional findings of nutrition into results that can be applied by the public and utilized for developing a healthier living.   Nutritional experts belonging to several Universities and organizations based in the US are members of the ADA. More:  Nutrition The website is recommended because it provides the latest findings which can be utilized because the information available on the Website is accurate, valid, current and precise.   THE ADA conducts a lot of professional research and publishes these findings which the public could access in its website.   Some of the aims of the organization include bringing about healthy body weight of children and reducing the incidences of obesity and malnutrition through research and education.   The website is user-friendly as a search engine is present on the homepage which can be used to search for precise data. The search engine enables to the user to obtain accurate data rapidly.   Professional data is also available for members and professionals.   The ADA gives a lot of concern to child health and nutrition, food safety, food technology, geriatric health and nutrition, obesity and reforms in the field of health and nutrition.   The organization had invested about US$ 270, 000 for conducting professional research and education for the benefit of the public.   

Permanent Establishment

The concept of permanent establishment (PE) in tax jurisdiction is changing as a result of digital innovations in international business. For a country like Nigeria, permanent establishment allows the country to tax the income or profit of foreign companies with a fixed place or physical presence in the country for 183 days or 12 months. But digital businesses do not need a fixed place or maintain a physical presence in the country before they can make a profit. They do not necessarily need to have an office, a factory, or a workshop in Nigeria before generating a stable income from the country. Examples of digital businesses that make income from Nigeria include GoDaddy.Com, Amazon.Com, Ebay.Com, etc. These companies do not have a fixed place of operation in Nigeria but generate income through digital presence in the country. This puts to test the concept of a permanent establishment in Nigerian tax jurisdiction. To understand the nature of permanent establishment in a digital economy, there is a need to investigate taxation jurisdiction on digital business from the angle of a developing country such as Nigeria. This study will be guided by the following objectives:Examine the principle of permanent establishment as expounded in the United Nations (UN) and Organisation for Economic Co-operation and Development (OECD) Model;Discuss the impact of digital business on the concept of a permanent establishment? Explore the possibility for a source state, such as Nigeria, to tax incomes generated by web platforms (i.e. Google or Facebook);Identify and discuss the challenges faced by the Nigerian government in getting taxes from companies who operate in the digital economy;Use the new definition of a permanent establishment in Italy to analyze tax jurisdiction on digital business in Nigeria. This study will adopt qualitative research method of legal research, analyze the concept of permanent establishment as a framework for tax jurisdiction on digital business in Nigeria. Primary documents such as the Nigerian tax laws (including the Avoidance of Double Taxation Agreement), the Italian tax laws (Conventions to Avoid Double Taxation), the UN Model Double Taxation Convention, the OECD Model and other documents that are relevant will be explored in the study. Secondary source materials covering monographs, journal articles, magazines, books, movies, textbooks, long essays, dissertations, and theses will equally be explored to analyze tax jurisdiction in digital business in Nigeria. Content analysis will be used to study legal decisions relating to the permanent establishment and digital business in Nigeria.

How does Williams portray the character of Stanley and his attitudes Essays

How does Williams portray the character of Stanley and his attitudes Essays How does Williams portray the character of Stanley and his attitudes Paper How does Williams portray the character of Stanley and his attitudes Paper Essay Topic: Literature In the play, Stanley is portrayed as a very masculine, aggressive character, with chauvinistic attitudes to both Stella and Blanche. However, despite his thuggishness, he is also portrayed as attractive- Stella can’t live without him – and he is sometimes seen to have a more naive vulnerable side to his character. One of the first dramatic techniques Williams uses to introduce us to Stanley in Scene 1 is that of stage directions. In these, Williams describes Stanley as having `the power and pride of a richly male bird among hens`, and this metaphor conveys his masculine sense of superiority and chauvinistic attitude. It is also one of many animal references associated with Stanley. Williams uses many dynamic verbs in the stage directions for Stanley, such as `throws the screen door of the kitchen open`, also reflected later on when he `snatches` the radio and `tosses` it out of the window. These dynamic verbs give us a strong sense of his physical presence. Williams also uses an asyndetic list `his heartiness with men, his appreciation of rough-humour, his love of good drink and food and games, his car, his radio, everything that is his, that bears his emblem of the gaudy seed-bearer` to build up a picture of Stanley as a typical man, with the repeated pronoun `his` really emphasising his masculinity. This sense of masculinity is made apparent when we first see Stanley, throwing a parcel of meat to Stella. His attitude is that he is the hunter and provider, while she must stay and cook for him. This is further shown at the party scene, when he says `I am the king around here, so don’t forget it`. His choice of the noun `king` conveys his arrogance and sense of power over the women. His attitude to women is also conveyed in Scene 2, when he argues with Blanche about the loss of the plantation; he clearly believes that Stella’s property belongs to him under the `Napoleonic Code` he keeps mentioning. Williams uses a variety of syntax to convey Stanley’s conflict with Blanche in this scene. For example, he uses exclamations such as `Papers! That stuff people write on! ` and `I’ll have a look at them first! `, which suggest his anger and frustration with Blanche and his attempts to dominate her by shouting at her. Stanley also barks out questions at her, such as `Where’s the papers? ` and also uses imperatives such as `Don’t play so dumb` and `Don’t pull that stuff! `, again to control and dominate the scene. In addition, Stanley’s use of non-standard English and colloquial expressions here give us an impression of an unsophisticated, insensitive man. Stanley’s aggressive character develops further in Scene 3 with the poker game, culminating in him hitting Stella. Here, as in the rape scene later on, Williams uses the dramatic technique of having the actual action off-stage – we only hear `the sound of a blow`, which makes it all the more sinister for the audience as we are not quite sure what has happened. However, Stanley is almost immediately remorseful. Williams describes him with the simile `like a baying hound`, which is another example of the animal imagery surrounding Stanley, as he calls for Stella. Stanley calls her `my baby`, `my baby doll`, `my girl`. Here the repeated pronoun `my` suggests his possessive feelings for Stella, whereas the noun choices show us his sentimental affection for her. When he is described as `he falls on his knees`, we perhaps see a more vulnerable side to him. Stanley’s violence towards Stella foreshadows the rape scene in Scene 10, which is the climax of the play. This scene shows Stanley’s cruelty, as he is described as `grinning`. His dominance is shown in his use of short simple imperatives such as `Drop the bottle-top! Drop it! ` When he refers to Blanche as `tiger – tiger! ` he seems to be mocking her and he describes what is happening to the noun `date`, which is cruel and sarcastic. However, just before this episode, when Stanley has arrived home from the hospital, he is shown as exuberantly happy at the thought of the baby coming. The simile of him waving his red silk pyjamas `like a flag` to celebrate gives a rather simple, naive, child-like image of Stanley. We also see this different side when he talks to Stella about their sex life with the simple metaphor `them coloured lights`. His non-grammatical use of `them` shows us a simple, perhaps uneducated man. In conclusion, Stanley is no doubt a bullying thug, some of whose actions will appeal the audience. However, there are some more appealing aspects to his character, making him a complex character to analyse.

buy custom Choosing Schools essay

buy custom Choosing Schools essay Records of a student are collected and stored in a database. Records are then connected to other records of the same student so as to create a full picture of the student under screening, such as detecting the effectiveness of the students response to intervention (What is Data-Based Decision Making? n.d.). In other words, data-based decision making is the confirmation of a decision based upon the results obtained from queries (or detailed search) to retrieve needed records stored in a database. Take for example, when students performances are below par, a school leader or teacher might need to intervene to bring about improvement in their performance. Students responses to these measures or interventions are then collected and entered in a database. In order to determine the effectiveness of the interventions, the database is screened for students that are at risk of their needs not being met (What is Data- Based Decision Making? n.d.). In other words, data that is obtained from the screening process is used for decision making, such as to revise measures for improving on the positive response by students. 1) Why is ata-based decision making important in a school? When new or revised measures are implemented on students, new set of responses are created by them. These responses are then collected and connected to the same record-files of the students in the database. Thus, data-based-decision is important at school because data can be used to make various decisions at different times throughout the RTI (Response To Intervention) processes (Why is Data-Based Decision Making Important? n.d.). Also, data-driven decision making is integral to the life of the schools mission and a key part of continuous reflection and self-improvement (Data Driven Decision Making, n.d.). 2) What are the roles of the school leader's and teachers for data-based decision making? In a modern world where digital technologies supersede all conventional forms of recording creation and keeping, the maintenance of an efficient and up-to-date IT environment in a school is crucial in implementing data-based decision making. School leaders and teachers play an important role in data-based decision making. a) Role of the school leaders The role of the school leader or leadership team in data-based decision making is to help maintain a respectful, trusting culture in which data can be collected, analyzed, and used constructively to increase student achievement (Data-Driven Decision Making, n.d.). b) Roles of school teachers School teachers could assist the leaders in finding more effective ways to modify the system, such as improving the forms for data collection, develop more effective connection of pertinent records for individual students, create new screening programs, and other IT related issues via the help of IT specialists. Thus, by going beyond simple data analysis to in-depth analysis, educators can determine the effects of their programs and practices and modify them to improve student performance (Data-Driven Decision Making, n.d.). Teachers could also make use of the information in the database to better understand their students and thus play a pivotal role in helping their students achieving their needs. Buy custom Choosing Schools essay

Wishing You Well

Wishing You Well Wishing You Well Wishing You Well By Maeve Maddox A reader has written to express her astonishment at the following usage in an office memo: Please come to the Open House to give [so-and-so] your well-wishes in person. Where, wonders the reader, did the person who wrote the memo get the expression â€Å"well-wishes†? Thought I, â€Å"Where indeed?† My first move was to do a Web search to see how common this use of well-wishes might be. First I searched â€Å"well wishes† in quotations. Results: about 1,290,000. I found numerous examples on entertainment and sports sites: Seinfeld cast sends well-wishes to terminally ill fan Reese Witherspoon Sends Well Wishes to Newlywed Sofia Veragara NFL Players send prayers, well-wishes to Rams receiver Stedman Bailey after shooting Rutgers coach Kyle Flood sends well-wishes to Minnesotas Jerry Kill No surprise there, I thought. People who write about sports and entertainment are not always models of standard usage. Let’s see if I can find examples in sources noted for more formal usage: The London Telegraph: Jubilee concert goers send well wishes to Prince Philip A Vancouver hospital: Send  well wishes  by email to your friend or family member staying in one of our hospitals below. The Wall Street Journal: Firms across the world have begun the time-honored tradition of sending well wishes and gifts to their investors. The New York Times:   Entering an election year with the well wishes of both parties, Mr. Ryan will not be pushing legislation simply to send a message of ardent conservatism. Hmm. This, I saw, was a case for my two dictionaries. Merriam-Webster Unabridged well-wish noun: a good or kindly wish Oxford English Dictionary well wish noun: An instance of wishing well to someone or something; an expression of this, a good wish. The earliest OED citation is dated 1595. The most recent is from a biography of Lincoln published in 2009: â€Å"His return was not greeted with the well wishes of the press and public with which he had left for Washington.† No doubt about it, the forms well wishes and well-wishes are regarded as standard British and American usage. Although- in defense of the reader’s feelings and my own- the OED notes that well wishes is â€Å"now less common than best or good wishes.† Further, a comparison search of â€Å"well wishes† and â€Å"good wishes† on the Ngram Viewer shows well wishes hugging the bottom of the graph. Bottom line: Although well-wishes sounds nonstandard to me and I won’t use it, I cannot criticize its use in the memos or headlines of others. Oddly enough, â€Å"well wishes† strikes me as unidiomatic, but â€Å"get well wishes† does not. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:English Grammar 101: All You Need to KnowOn Behalf Of vs. In Behalf Of15 Names and Descriptions of Effects

Negro Spirituals Essay Example | Topics and Well Written Essays - 1000 words

Negro Spirituals - Essay Example In the days of slavery, songs were the only way the negroes could voice how they felt about their lives. Within 30 years of the abolition of the practice, voices were able to be heard concerning the new plights of the negro race. With time came change. For the songs, each seemed to identify a definite area of a slave’s life, be it work, home faith or whatever and how they felt about that area. â€Å"Negro spirituals were the first uniquely American music to come out of this country. European classics, Anglo ballads, hymns, and Irish jigs and reels dominated American music until the slaves created their songs of sorrow and hope to sustain them while the institution of slavery lasted†¦ This music, so rich and varied, so deeply emotional and expressive, is a testament to the strength and tenacity of the African American people who adapted to and enriched all of American culture†¦Slaves used spirituals to affirm their humanity and to give them hope, faith and courage to go on living when life seemed to be nothing but endless physical toil, punishment and deprivation.†" (Negro Spirituals: Songs of Survival by Tom Faigin. www.jsfmusic.com/Uncle_Tom/Tom_Article3.html) One such spiritual is "Pick a Bale of Cotton." At first listen, the tempo creates a positive energy, leading the listener to believe that the person "speaking" is excited to be in the fields, picking the cotton and performing a day's work. A closer examination of the lyrics reveals, however, a completely different perspective. In the chorus, the phrase "Oh lordy" is repeated four times, giving the impression that the task is a chore, a job that must be completed. Some slave owners would hold their workers to a daily quota, so to "Pick a Bale of Cotton" was indeed a chore. The verses of the song basically repeat the same lines, and only the first verse shows any significant difference. The repetition could represent the drudgery of the work, the same routine again and again, with little or no hope for any changes-changes for better or worse. "Gonna jump down, spin around, pick a bale of cotton Gonna jump down, spin around, pick a bale a day Gonna jump down, spin around, pick a bale of cotton Gonna jump down, spin around, pick a bale a day." The chorus repeats the tasks, and the only real difference among the remaining verses is "who" is going to pick the cotton. Buddy, mother, father, etc-all are resigned and regulated to the same task with little hope for change. Slavery was abolished in 1865 and as, the years passed, Booker T. Washington emerged as an African American leader and spokesman. He addressed the new issues being faced by his race and one of his most famous considerations of the changes was when he addressed the attendees of the Cotton States and Exposition in Atlanta, Georgia in 1895. He spoke of tolerance and understanding, and the hope that both races could live in harmony with each contributing to society. He asked the white race be tolerant as the negro's learned to adapt to their newly found freedoms. Washington spoke of how the negroes worked tirelessly for them, without recourse or any expectation of any reward. He said that it was with the help of negro race that the progress of the new south was able to move forward. (History Matters: The U.S. Survey Course on the Web www.historymatters.gmu.edu/d/39) Washington related that his race would find its own way in society, through means of work, education and the spirit of cooperation. He stated, that though many of his race wanted to begin their new lives at the higher levels of society, the reality would be beginning from the bottom and climbing upward based on their own merits. Earning their own way was of the utmost importance. Equality

Summary Essay Example | Topics and Well Written Essays - 250 words - 219

Summary - Essay Example However, movies by Asian American are struggling to penetrate and segment the market. However, in comparison with the previous years, Asian American actors have made a remarkable improvement with several renowned films having attracted the attention of the moviegoers. The number of Asian characters in different movies that are being released into the market has also increased significantly. The increased level of globalization that has intensified the need for a diverse workforce and characters has opened up opportunities for these actors. Most of the Asian movies focus their attention on the local culture and the way people interact or deal with tough situation. In addition, they highlight significant activities such as marriage and vices in the society and how they affect individuals or a society at large. In addition, they enlighten people on current issues such as global terrorism. Therefore, the Asian and Asian American filmmakers are playing a significant role in complicating and enriching the changing dimension of the America on

Women and Film Essay Example | Topics and Well Written Essays - 500 words

Women and Film - Essay Example In her revised ‘incarnation’ as Madonna, the average American must be enjoying a hearty laugh to look at the badgered hair, unclean strapless taffeta outfits and dotted black leather. It also indicates Madonna’s influence in the fashion world of America in that period. Fashion of the 80s is not just the symbol of change in lifestyles, financial and social status. Rather than the external embellishments, it refers to the inner world of the personalities and gives lessons for the spectators. The director has chosen the utilities like dress, acting mode, talk, interaction and behavior to make the audience understand, what happens when a mask is identified with a real face. The story relates to the psyche of housewives like Roberta who are fed-up with the routine of the middle class with nothing exciting and challenging happening in their lives. In this specific case, Roberta’s hot tub-selling husband ignores her. She desperately wants to come out of the cob-web of life of a stereotype housewife and achieve something sterling in life. She finds excitement in the relationship of Jim and Susan and their style of communication. Destiny plays its part and when Roberta is mistaken for Madonna, she is in a peculiar predicament as she has to survive with Madonna, Jim and her husband and the mob—desperate to know what the truth is! The message of the movie is profound. It highlights the level of desperation and the moves the housewife makes to breathe the air of freedom, when she has to live with her feelings suppressed and where she does not even have the freedom to choose the haircut that she wants. There is a reason why the director chooses the â€Å"free spirit† of Madonna in the movie. In the 80s culture, Madonna has great impact on the world of entertainment in America and her style is most copied, majority of women revere her as the role model. In the culture of the 80s, she is

Observations Essay Example | Topics and Well Written Essays - 250 words - 2

Observations - Essay Example Not only are these meals delicious, they are also nutritious and made from the finest and freshest ingredients. Likewise, these meals are served in high quality presentation that adds to the savory appeal. Concurrently, the staffs are very courteous, as they all serve customers with a sunny disposition. With a friendly smile, these personnel are noticed to be effectively trained in customer service, as well as in ensuring that the client’s diverse needs are addressed. In addition, the restaurant’s environment is just remarkable. The premises are maintained in pristine condition with cleanliness adhered to the highest levels. Also, management ensured that there are services that could be availed by other loyal clients who would like food to be pre-ordered and taken out. I observed that they have the Carside to Go service which enables customers to order online and drive to the nearest Applebee store to pick-up the food immediately. Overall, dining at Applebee’s is indeed a memorable and happy experience where customers would look forward to the next

Summary Article Example | Topics and Well Written Essays - 250 words - 11

Summary - Article Example Education of staff is one strategy that is solving this problem. It involves tabling the divergence between many cultures, and asking employees to accommodate each other and accept the unlike opinions (Chinitz 97). Having a successful kick-off can also help solve cultural differences. When the employees openly and willingly disclose about their values and behaviors, the other can understand and learn to receive them the way they are. A successful kick-off will also involve of laying down a standard working protocol that should be followed by each member. This acts as a control over individual acts and keeps everyone in line. For instance, there should be an agreed way of harmonizing cultural divide when it comes to decision making process (Chinitz 123). Cultural training can also add to eradicating cultural divide. Learning about dissimilar norms, values and assumptions of other cultures can help understand them better and create a good working environment (Chinitz 259). Off-shore English should also be used as an international language of trade because it can be easily understood by all

Observations Essay Example | Topics and Well Written Essays - 250 words - 2

Observations - Essay Example Not only are these meals delicious, they are also nutritious and made from the finest and freshest ingredients. Likewise, these meals are served in high quality presentation that adds to the savory appeal. Concurrently, the staffs are very courteous, as they all serve customers with a sunny disposition. With a friendly smile, these personnel are noticed to be effectively trained in customer service, as well as in ensuring that the client’s diverse needs are addressed. In addition, the restaurant’s environment is just remarkable. The premises are maintained in pristine condition with cleanliness adhered to the highest levels. Also, management ensured that there are services that could be availed by other loyal clients who would like food to be pre-ordered and taken out. I observed that they have the Carside to Go service which enables customers to order online and drive to the nearest Applebee store to pick-up the food immediately. Overall, dining at Applebee’s is indeed a memorable and happy experience where customers would look forward to the next

Paper narrative Essay Example | Topics and Well Written Essays - 250 words

Paper narrative - Essay Example Removal of $10000 from regular salaries would transfer the lost value to training of stuff however a progressive strategy should be developed to implement this reduction. Training is also an incentive therefore justifiable to remove $5000 from incentive expense and direct to training. Under category employee benefits line item for compensating unemployed is not beneficial to the court removing $10000 reduces that expense. Removing $5000 from group insurance to raise unfunded training is also beneficial. Regrettably under the contemporary economic slump as well as high travel and tuition expenses it is not beneficial for the court for the employees to get out-of- state training. Coupled on the accumulative caseloads and workloads makes it even more demanding. Considering on job training is the best alternative such online courses (Financial administration, 2009). Minimizing cost is the major concept used in my proposed budgetary cuts. Line items that are related to employees are high ranking on priority proposed list for cuts. The cuts are applicable since employees are at the center of the mandated training. A system where the same employees fund the training is a viable approach (Financial administration,

Why Austen bores the modern audience Essay Example for Free

Why Austen bores the modern audience Essay But the scenario with Darcy and his two proposals counters this philosophy, and makes an extremely discreet statement. Alternatively There must be something that makes the novel a universally acknowledged classic. Here are some of the ways Jane Austen attempts to quell boredom In contemplating this, it must be taken in mind that social attitudes were at a peak of mildness and placidity in the Victorian period (table legs = table unmentionables); much less was required to imply passion to the reader (this rather paradoxically Victorians must have needed much dirtier minds). In the complete book I dont think there is one romantic physical gesture cited; even the language goes little further than expressing how cheerful the speaker is (I was utterly delighted); but when Austen does want to construct specific atmospheres she demonstrates a range of artistic techniques to achieve this: inside the first chapter of the third volume there is a scene possessing an excitement foreign to the rest of the book. Austen introduces Darcy back into the story without any real preceding apprehension: while the former was conjecturing as to the date of the building, the owner of it suddenly came forward from the road, which led behind it to the stables. This remark is so subtle that it takes a few seconds to contemplate what has actually happened in that respect we share exactly the feelings that Elizabeth must be experiencing. Various dialogues in the preceding volume give the impression that there is no danger of Darcys materializing; and the consistent tepidity of the novel assure us that Austen wouldnt stoop so low as to fabricate a coincidence like this that when it does happen it seems ingenious. There are some attractive and imaginative narrative techniques inside the book which momentarily quench the monotony, and when I read the fourth chapter of the third volume, I have to confess that I was intrigued. The chapter is narrated on the behalf of a character other than the main focus of the story (Elizabeth), in the standard form of a letter. But interestingly, there are two correspondences making up the chapter, one composed a day after the other; which is a rational way to break up the continuity of the story and thus generate some much required tension. The form of the novel three separate volumes could have several motives: printing restraints, a desire to make more money, writers block (more time to keep the publishers happy)* or genuine artistic consideration. Indeed, the events fit pretty tidily into three sections, with cliff-hangers at the end of the preceding two (will they stay in London oh, they will; what will happen when they get to Mr. Darcys house Theyll theyll meet Mr. Darcy). The book has a standard relationships-problems-weddings structure. Jane Austens choice of language is pretty limited to the rigid and self-important vocabulary necessitated by the presence of upper-class Victorian females (vexed, delighted, utterly ); she employs this to great effect though, probably owing to her own circumstances. Aside from the abovementioned portentous dispatch there are some instances of words employed for a specific effect: Darcys letter in chapter twelve of the second volume is a good example Austen writing on behalf of an apologetic and mildly arrogant rejectee. Darcy pleads her justice in perusing his countenance, and he offends her out of necessity. The previous example especially is both humble and superior: he only insults her because he is forced to; nevertheless he is taking a liberty by considering a necessity to affront. (I resisted an urge here to cross reference Jane Austen with Catherine Tate. Its obvious who the real genius is ) Patterns of words are exploited throughout; recurrently the phrase structure of the adverb most followed by an adjective in creating speech for the fairer sex: most displeased, most agitated, etc. The effect achieved is much the same as the abovementioned an upper-class verbalization. The spectrum of emotional effects throughout the whole book is small. From the depiction of mild anticipatory discomfort to the fairly strong sense of awkwardness portrayed in Elizabeths meetings with Darcy subsequent to the receiving of the explanatory letter, there is no contrast harsh enough for us to relate in any significant way to the characters happiness at the end of the story. In conclusion, despite my judgment of this book as an uneventful, upper-class, pretentious, boring novel so distant from todays morals as to be almost surreal; which only approaches the mildly amusing in the half-hearted humour directed at the un-funny comments by Mr. Bennet above; I can go as far to say that when compared with the two greatest writers of her era, Austen has a comfortable top-three placement. Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Miscellaneous section.

Toyotas Innovation Management and Success Factors

Toyotas Innovation Management and Success Factors   Chapter 1: INTRODUCTION 1.1 Project Background The primary reason for choosing this research topic is my genuine interest in cars and my intention to work in the automobile industry. And there could not be a better topic than to study the most significant change at the top which is the emergence of Toyota as the global leader. Although a lot has been written about Toyota, but this dissertation will study it from a different perspective, i.e. innovation management and critical success factors. Toyota Motors Corporation (TMC) has become one of the biggest car manufacturers of the world from a humble start seventy years ago (Toyota, 2008). Toyotas has been one of the most phenomenal success stories in the ultra-competitive automobile industry and can be a great benchmark for any company. The company has posted record annual earnings for almost a decade and has become the most profitable car manufacturer on the planet. And in the market that matters the most, the USA, its unbroken sequence of record sales stretches back even further. Fifty years ago, the Big 3 US carmakers (GM, Ford, Chrysler) dominated the industry, both in the US and worldwide. Now Toyota is set to overtake GM as the worlds largest carmaker, ending 70 years of dominance (BBC, 2007). Toyotas success is even more remarkable given the problems elsewhere in the industry (see Appendix 1). GM and Ford are cutting thousands of jobs and closing plants, while Toyota is building one new plant each year. Ford in parti cular has found the going tough and a $12.7 billion deficit in 2006 coupled with significant losses among its subsidiaries signals the most miserable year of the companys existence. As GM and Ford have racked up huge losses in the past few years, their financial ratings have shrunk. Toyota is now worth 10 times as much as GM on the stock market. So how has Toyota managed to buck the trend so dramatically? (Strategic Direction, 2007) Toyotas success with U.S. customers begins with the appeal of its cars and trucks, which are prized for their quality and durability, ease of operation, and thoughtful features such as controls that are intuitive to operate. Since demand is high and inventories typically low, Toyota, unlike Detroit, sells cars with skimpy marketing incentives, which protects its margins and boosts resale prices (Taylor, 2003). Moreover, Toyota does its homework thoroughly. For instance, the company closely monitors economic and demographic developments and regularly sends its researchers out in the field to interview those who matter most people who buy the cars. Keeping its ear to the ground ensures that the automaker remains best positioned to anticipate evolving customer preferences and future trends. Others carry out similar functions, so what makes Toyota different? How can a Japanese company be best at knowing what does the American car buyer want? This dissertation attempts to find out these factors from a different perspective; innovation. The competitive advantage that many Japanese firms had gained in their respective industries came not from advantages in â€Å"hard† technology †¦ but from the way they manned the same technology †¦ Toyota attained holistic integration of technology with people, organization, product and strategy †¦ the difference lay in their socio-technical system (Liker and Meier, 2006). 1.2 Aims and objectives of research The aim of this dissertation is to establish the factors leading to Toyotas success over GM in the US automobile market. In order to achieve this aim, the following objectives have been set:- To review critically the body of literature of innovation theory in explaining Toyotas success. To identify the changing critical success factors where Toyota gained the advantage. To study other factors and theories (like national competitive advantage) which led to Toyotas success. In order to achieve these aims and objectives, literature review is carried out in the next chapter which critically evaluates the theory surrounding this topic and then refined research questions are developed which will be answered by collecting secondary data. 1.3 Structure of dissertation This dissertation has been divided into five chapters. They are organised as follows: The first chapter describes the background of this research, a brief introduction about Toyota and this dissertations structure. It also mentions the aims and objectives of this dissertation which are broad but get refined at the end of chapter two. The second chapter critically evaluates the literature studied for this dissertation including innovation theory, critical success factors and other factors. It forms five propositions at the end of that chapter which are more refined research questions. Chapter three describes the methodology and discusses how the research is conducted to achieve the objectives set earlier. This chapter reviews the various factors of research design like research philosophy, paradigm, strategy and approach. It evaluates the options available and justifies the options chosen by the author. After methodology, research findings and discussion are presented in chapter four. Here secondary data is presented and used to test the propositions formed at the end of chapter two. Chapter five finishes this dissertation with conclusions and recommendations. And finally, the author shares his learning experience in the reflections section. Chapter 2: Literature Review This part of the dissertation will start with reviewing critically the body of literature in innovation theory and changing critical success factors in context to the automobile industry in general, and Toyota and GM in particular, to help explain the formers success over latter in US market. Besides these two theories; some other theories like national competitive advantage, lean etc are discussed in the third section. This chapter will end in forming research propositions based on the theories reviewed. Although this chapter is primarily designed to review general theory concerning automobile industry, the author has cited particular examples about Toyota and GM in some places as seen relevant to stress the point. 2.1 Innovation Innovation is defined in Oxford dictionary as ‘†¦ something established by introducing new methods, ideas, or products. In todays competitive world, innovation essentially can provide companies new ways to beat the competition. â€Å"Innovation process involves the exploration and exploitation of opportunities for new or improved products, processes or services, based either on an advance in technical practise, or a change in market demand, or a combination of the two. Innovation is therefore essentially a matching process† (Fagerberg et al, 2006). ‘†¦ not to innovate is to die wrote Christopher Freeman (1982) in his famous study of the economics of innovation. Certainly companies that have established themselves as technical and market leaders have shown an ability to develop successful new products. Innovation is defined by Myers and Marquis (1969; cited by Trott 2005) as not a single action but a total process of interrelated sub processes. It is not just the conception of a new idea, nor the invention of a new device, nor the development of a new market. The process is a combination of all these things acting in an integrated fashion. A new idea is normally the starting point for innovation. It is neither innovation nor invention; it is merely a concept or thought. The process of converting these ideas into a new product or service is invention. To convert that to a successful profit generating offering in a market is exploitation. And this complete process is innovation. Innovation has long been argued the engine of growth. Schumpeter (1934, 1939 and 1942; cited by Trott 2005) was among the first economist to emphasise the importance of new products as stimuli to economic growth. He argued that the competition posed by new products was far more important than marginal changes in the prices of existing products. For example, a car manufacturer can achieve far more growth by introducing new, efficient cars or new features than just slicing down prices. Fane et al. (2003) studied the Schumpeters view in detail. Schumpeter employed innovation to explain Kondratievs â€Å"long waves† in business cycle theory, those of 54 to 60 years duration, and the nature of the economic growth processes. The Kondratiev/Schumpeterian view gained increased popularity at the end of the 20th century. Innovation, for Schumpeter, was not the same thing as invention innovations may be copied and may not be protected by â€Å"intellectual property rights†, or IPRs, (with the exception, perhaps, of trade secrets) while inventions are protected for a specified period of time by IPRs such as patents and copyrights. Innovations for Schumpeter reflect: the introduction of â€Å"new methods of production† or a change in current production functions; the creation of â€Å"new forms of organisation†; the discovery of â€Å"new sources of supply†; or the opening of â€Å"new trade routes and markets†. Further, he identifie d the source of innovation as the consequences of the actions within a capitalist system of the entrepreneur seeking competitive advantage in the quest for profit. Another theory argues that sustained economic growth arises from competition among firms. Firms try to increase their profits by devoting resources to creating new products and developing new ways of making existing products. There have been many economists supporting the argument that innovations could be associated with waves of economic growth as mentioned earlier. Albernathy and Utterback (1978) contended that at the birth of any industrial sector there is radical product innovation which is then followed by radical innovation in production process, followed, in turn, by wide-spread incremental innovation. Some firms develop a reputation for innovation and it helps propagate a virtuous circle that reinforces a companys abilities. Trott (2005) views this concept as a specific example of Porters (1985) notion of competitive advantage. Porter argued that those companies who are able to achieve competitive advantage that is, above-average performance in an industry sector are able to reinvest this additional profit into the activities that created the advantage in the first place, thus creating a virtuous circle of improvement, or competitive advantage. The success or failure of a firm depends on a strategic competitive advantage. Competitive advantage can be achieved by delivering the product at lower cost or by offering unique benefits to the buyer. It can take many years for a company to build a reputation for being innovative, but once it has done so, it attracts further creative people leading to further leaps in innovation. But the company also has to provide the right atmosphere f or that by encouraging creativity and willingness to accept new ideas like Toyota does. Marketing also plays a very important role in the innovation process as it helps in finding out what customers want. This is crucial as success in the future will lie in the ability to acquire and utilize knowledge and apply this to the development of new products which meets and exceed the target customers expectations. But recent studies by Hamel Prahalad (1994) and Christensen (2003) suggest that listening to your customer may actually stifle technological innovation and be detrimental to long term business success. While sustaining or incremental innovation may appeal to existing customers as they provide improvements to established products; disruptive innovations tend to create new markets which eventually capture the existing markets. For example, the launches of video CDs have made the VHS cassettes obsolete. 2.1.1 Models of innovation There are two schools of thought over what drives innovation; market-based view and resource-based view. The market-based view argues that market conditions provide the context which facilitate or constrain the extent of innovation activity. This of course depends on the firms ability to recognise opportunities in the market place. The resource based view of innovation considers that a market-driven orientation does not provide a secure foundation for formulating innovation strategies for markets which are dynamic and volatile; rather a firms own resources provide a much more stable context in which to develop its innovation activity and shape its markets in accordance to its own views (Wernerfelt, 1995). 2.1.2 Types of Innovation Innovation can be divided into following types (adapted from Trott, 2005): Product Innovation: The development of a new product. E.g. A new car model. Process innovation: The development of a new manufacturing process. E.g. lean manufacturing, flexible platform sharing. Organizational innovation: A new venture division; a new communication system; introduction of new procedures. Management innovation: TQM systems; Business Process Re-engineering (BPR) which are explained in details later. Production innovation: Quality circles; Just In Time (JIT) Environmental Innovation: These are the authors views (see section 2.1.6). Among the various types of innovations mentioned, the author will discuss some crucial management and environmental innovations which will help in tracing down the factors behind Toyotas success. 2.1.3 Management Innovation 1: Total Quality Management (TQM) TQM can be defined as: An effective system for integrating the quality development, quality maintenance and quality improvement efforts of the various groups in an organization so to enable production and service at the most economical levels which allows for full customer satisfaction (Feigenbaum, 1986). An effective TQM approach demands all the employees in an organization to be involved. It regards quality as the responsibility of everyone and not limited to a manager or a particular department. Quality and employee improvements are therefore inextricably linked and should be part of a continuous cycle. TQM is an ongoing process of continuous improvements and incremental innovations. The impact of small, relatively easy to achieve improvements can be very positive. Much of the improvement in the reliability of cars over the past twenty years has been attributed to a very large number of improvements initiated by thousands of employees in all the manufacturing companies involved (Trott, 2005). Toyotas commitment to quality can be appreciated by this example. If there is even a small defect like a seatbelt not fitted properly, the workers can pull a cord and stop the production line until the problem is resolved. Workers at the Toyota plant in Georgetown, Kentucky, pull the cord 2,000 times a week and their care is what makes Toyota one of the most reliable, and most desired, brands in the US. In contrast, workers at Fords brand-new truck plant in Dearborn, Michigan, pull the cord only twice a week indicating the legacy of generations of mistrust between shop-floor workers and managers (Schifferes, 2007). Toyotas relentless cost engineering creates efficiencies that Detroit can chase but not match. Its philosophy of continuous improvementrethinking the thousands of steps that go into building each modelallows Toyota to constantly trim material costs and production time. For example, the company lowered the base price of its 1997 Camry by 4%, after taking steps that included streamlining the front-bumper assembly from 20 parts to 13 and reducing the number of steel body fasteners from 53 to 15. Such improvements enable Toyota to assemble a car in 21 hours, vs. 25 for Ford, 27 for Chrysler and 29 for GM (Greenwald et al., 1996). (See also appendix 4) However, in pursuit of continuous improvement, there could be some stages where a radical change may involve complete withdrawal of a procedure leading to potential job losses for the employees. So the employees would be reluctant to pursue that idea. The very feeling of process ownership by the employees may obstruct radical change, i.e. TQM may not support major innovation (Giaver, 1998). 2.1.4 Management Innovation 2: Quality Function Deployment (QFD) QFD is another important management innovation. Making design decisions concurrently rather than sequentially requires superior coordination among the parties involved marketing, engineering, operations and most importantly, the customer. Quality function deployment is a structured approach to this problem that relates the voice of the customer to every stage of the design and delivering process. It promotes better understanding of customer demands and design interactions. For a company to achieve its own quality goals it must include and consider the quality programmes of its suppliers and customers. Identifying the causes of uncertainty, determining how this affects other activities in the supply chain and formulating ways of reducing or eliminating the uncertainty is essential to the management of all the processes involved. Here is an example to illustrate this. McDonalds built a restaurant in Moscow. To achieve its required and expected level of quality and service, the company set up an entire supply chain for growing, processing and distributing the food. McDonalds made sure that all parties along the whole chain understood its expectations of performance and closely monitored performance (Upton, 1998). The QFD approach requires trust between all parties. As in the modern world, the competition between organizations effectively becomes competition between supply chains. Only by innovating within the organizations supply chain, in terms of product and service, will the organization survive. 2.1.5 Management Innovation 3: Business Process Re-engineering (BPR) This is a completely opposite approach to that of incremental innovation preached in TQM. Slack et al. (2004) defines BPR as ‘The fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service and speed. This approach is quite similar to that of Peters (1997) who suggests total destruction of company systems, hierarchy and procedures and replacing them with a multitude of single-person business units working as professionals. He argues that small modest improvement enshrined in TQM detracts effort from the real need to reinvent the business, i.e. ‘Incrementalism is an enemy of innovation. He argues that a radical approach is the only way organizations can be sufficiently innovative to survive in the twenty-first century. But BPR is criticised as one of the major downsizing tools common in 1980s and 1990s. The combination of radical downsizing and redesign can mean the loss of core experience from the operation. If taken too far (e.g. if the short term improvement was achieved at the expense of support for RD expenditure) the resulting organization could become hollow and die. Also, the core business has to be sound otherwise BPR is akin to ‘flogging a dead horse (Trott, 2005). So, an organization has to take care that their core knowledge is passed on and they do not suffer due to BPR. 2.1.6 Environmental Innovation The author has found a gap in literature in the form of environment innovation. It is not limited to any product or process innovation, but it is the holistic process companies have to follow to keep pace with the changing environment (also see section 2.2.1). Companies round the world are making more fuel efficient cars and alternative fuels to reduce the burden on fossil fuels. GM has realized this a little late and now their full attention is towards environmental innovation. This is because fancy designs and add-ons are not sufficient to compete in the environment-conscious market. Auto makers are under pressure to produce more efficient cars that use less fuel and thus pollute less, in part because petrol prices have soared in recent years in the US, but also because they will soon be required to do so by law. In December 2007, US President George W Bush signed an energy bill that will force the industry to cut average emissions from all vehicles. By 2020, the average must have been slashed by 40% to 35 miles per gallon, and the industry is convinced they will be able to deliver though it will not come cheaply (Madslien, 2008). Today, a fuel called biodiesel, which is derived from vegetable oil, is used throughout Europe. While it has been used in the United States in fleet vehicles for decades, only recently has it become more widely available to the general public. With the worlds oil supply declining and the increasing effect of greenhouse gases on global warming, the push for alternative-fuel vehicles will only continue to grow. In addition to increased production of the types of vehicles discussed here, the next step in alternative-fuel vehicles is fuel cells. A fuel cell vehicle is essentially a hybrid vehicle that is powered by an electric motor, which gets its power from a fuel cell stack rather than an internal combustion engine. There are only a handful of fuel cell vehicles in use today because the technology is still being developed. In addition, there are relatively few fueling stations with hydrogen, the fuel used to power the fuel cell stack. The U.S. Department of Energy, the agency that oversees a federally funded program to pursue fuel cell development, will decide by 2015 whether fuel cell technology is viable. Even if the decision is made to move forward, hybrid vehicles and gasoline-powered vehicles—as well as those powered by diesel and ethanol—will most likely remain in use for many years (JDPower, 2008). 2.2 Critical Success Factors Critical success factors are those product features that are particularly valued by a group of customers and, therefore, where the organization must excel to outperform competition (Johnson et al., 2006). A firm needs to have the threshold capabilities and core competencies to meet the critical success factors. Threshold capabilities are the bare minimum required for an organization to be able to compete in a market without which, an organization cannot survive. The threshold levels rise over time as critical success factors change and as new competitors enter the market. So a company has to keep on reviewing and improving its threshold capabilities just to stay in the market. But this is not sufficient to create competitive advantage. That can only be achieved by unique resources and core competencies which the competitors cannot imitate. Whereas unique resources are those resources that critically underpin competitive advantage and core competencies are the activities and processes through which resources are deployed to achieve competitive advantage. So, even if a company has unique resources, without having the requisite core competencies, it cannot achieve competitive advantage. Lynch (2003) refers to CSFs as KFS or Key Factors for Success. Lynch states that KFS are those resources, skills and attributes of the organisations in the industry that are essential to deliver success in the market place. There are endless issues that can be explored by an organization, but due to limited time and resources, it is better to narrow them down to KFSs and focus the resources on the most important matters. KFS are common to all organizations in an industry but they do vary from industry to industry. They are dependent on customers expectations, quality of competition and corporations own resources and skills. The author agrees with Lynchs view of the need to concentrate the organizations resources to KSFs. But the author also feels that they are not easy to pin-point and measure. Moreover, an organization should also create new CSFs through innovation and invention. For example, the creation of digital cameras completely changed the CSFs in that industry. Another point of view is provided by Sousa et al. (1989), who call it shared experience view. The shared experiences school maintains that the area of business strategies is amenable to research aimed at finding nomological statements. It is believed to be possible to find out how different strategy types are linked to business success under various conditions. This school can be called the shared experience school, because it builds on the expectation that, if experience on business strategies is shared, it becomes possible to build up general, empirically based theoretical knowledge, which then can guide the selection of business strategy. For this school, business success is governed by causal relationships, which exist as an objective truth, and which gradually can be uncovered by research. 2.2.1 Strategic Drift and Scenario Planning. Johnson et al. (2006) describes strategic drift as the stage where strategies progressively fail to address the strategic position of the organisation and performance deteriorates (see figure 2 below). For example, GM find themselves far behind in the environment innovation sector. Therefore, the organization needs to understand and address the contemporary issues that are challenging them. The figure shows environmental change and strategic change. An organization has to keep pace with the changing environment via incremental changes and when required, transformational changes. If it fails to do so, the organization is at the risk of completely failing. Johnson et al. (2006) provides a possible solution to prevent these risks through scenario planning. Scenarios are detailed and plausible views of how the business environment of an organization might develop in the future based on groupings of key environmental influences and drivers of change about which there is a high level of uncertainty. While it is not possible to correctly predict the future, but it is valuable to have different views of possible futures. Managers should form multiple, equally plausible futures and develop contingency plans for each scenario. They have to do so by limiting the number of assumptions and uncertainties to minimum by focussing on factors that are uncertain but can have a high impact. Such scenario planning will no doubt consume some resources currently, but it can prevent huge losses in the future by limiting the number of shocks and surprises and help create a pro-active organization which moves with the changing environment. 2.3 Other Factors 2.3.1 National competitive advantage: Porters Diamond It is argued that some nations provide better environment to foster innovation than others. Porter (1990) devised a diamond to explain the four main factors helping a country build and maintain competitive advantage These are: Porters Single diamond framework 1. Factor conditions: These include the human resources; physical resources such as land, water mineral deposits, infrastructure etc; nations stock of knowledge resources such as scientific, technical and market knowledge which can affect the quantity and quality of goods and services and finally, the cost of capital and availability. Although Japan was low on natural resources, they more than made that up with their excellent human resources. Morita (1992; cited by Trott 2005) argues that ‘you will notice that almost every major manufacturer in Japan is run by an engineer or technologist. However in the UK, some manufacturing companies are run by CEOs who do not understand the technology that goes into their own products. Indeed, many UK corporations are headed by chartered accountants whose major concern is statistics and figures of past performance. How can an accountant reach out and grab the future if he or she is always looking at last quarters results? Therefore, it is i mportant for an innovative firm to have the right leadership at the top who can guide the firm into the future. 2. Demand conditions: These include the composition of demand in the home market, size and growth rate of home demand, ways through which domestic demand is internationalized and pulls a nations products and services abroad. The demand for cars in Japan was low, so Toyota ventured into US shores to feed their ever-growing ambitions. 3. Related and supporting industries: These include the presence of internationally competitive supplier industries which can create advantage through speed and efficiency. Also related industries which are internationally competitive can create value when competing or by complementary products. Toyota was competing in Japan with the likes of Honda and Nissan who themselves, were very effective in their production methods. Moreover, Toyotas JIT was successful due to efficiency of their suppliers and their ability to keep up to Toyotas high standards. 4. Firm strategy, structure and rivalry: This includes the way in which firms are managed and choose to compete; companys goals and their employees motivation and the amount of domestic rivalry and the creation of value in the respective industry. Apart from the above four main factors, two other variable play an important role. 1. The role of chance: Some unexpected, odd events can sometimes nullify the advantage of competitors and change the entire competitive position of a market. These could be new inventions, political decisions, wars, drastic changes in economy, oil price surges and major technological breakthroughs. Toyotas innovations like JIT, lean manufacturing, TPS and hybrids were all responsible for its meteoric rise among soaring oil prices and environmental concerns in the USA. 2. The role of government: Government can influence all four of the major determinants through actions like subsidies, policies, regulation of market, product regulations, tax laws and antitrust regulations. While some countries like Japan, provided extensive support and subsidies to promote industrial innovation, others such as United States, have aimed to create positive effects in the economy by letting the market achieve the most efficient allocation of resources with minimal possible intervention. The so-called Chicago school paradigm for promoting competitiveness and innovation, which created a belief in the free market to maximise innovation and productivity has, for more than two decades, been the dominant perspective in the United States (Rosenthal, 1993). Critique of Porters Diamond Although Porter diamond provides us a useful tool to study national factors in competitive advantage, it has some shortcomings according to Rugman et al. (2003). First, it was constructed on the basis of aggregated data on export shares for ten countries: Denmark, Italy, Japan, Singapore, South Korea, Sweden, Switzerland, UK, USA and West Germany. And it took only case studies from four industries. Therefore, it cannot be applied in every case without modification. Second, it fails to accept the notion that sometimes governments action can end up protecting a domestic industry excessively and in turn, make it less competitive internationally. Third, it considers chance as an important factor but it fails to acknowledge that it very hard to predict any such events and therefore not possible to include in an organizations strategy. Although a solution to this problem is scenario planning. (See page 14) 2.3.2 Lean and Multiple-project approach Michael Porter, could encapsulate the lean manufacturing strategy as being one which comprised (amongst other things) â€Å"a wide line of models offering multiple features†, based on â€Å"standard products† with a â€Å"wide range of options† (Porter et al., 2000).

Huckleberry Finn :: essays research papers

In The Adventures of Huckleberry Finn, chapters 19 and 20 add to the plot by taking Huck and Jim on a different path than their usual lazy peaceful days on the raft. While Huck is collecting berries in a creek, he is approached by two men that are desperately seeking rescue from the men and dogs that pursue them. After escaping the scent of the dogs, and the wrath of the men, the two men discover that they are both con artists and decide to work together. The two men trick Huck and Jim into believing that they decedents of royalty so that they can receive special treatment whilst on the raft. Huck does realize later that these two men are liars, but would rather keep his mouth shut about it so as to keep peace on the raft. These men are living examples of the ugly society that Huck and Jim are trying to escape. Through the â€Å"King†, Huck learns the gullibility of Americans as the â€Å"King† cheats a meeting hall full of people out of $87 dollars and a jug of whisky . With these two men onboard the raft, the usual peace is far from near.   Ã‚  Ã‚  Ã‚  Ã‚  Chapters 19 and 20 introduce us to the con artists that play themselves off as high royalty to Huck and Jim. The youngest man (around 30 years old), tells Huck and Jim that he is a Duke, and that he would like to be treated like a Duke. The oldest man (70 years old), tells Huck and Jim that he is a King, and would like to receive better treatment than the Duke. Huck knows that these two men are liars, but Huck-being the keeper of peace that he is, decides it’s best not to expose the men. Jim on the other hand, can’t see past the fog, and gets very excited to have such men on the raft. We learn that both of these men cheat and lie there way from town to town, and we witness this first hand with the â€Å"King’s† performance in the town meeting hall, and the â€Å"Duke’s† work at the printing shop.   Ã‚  Ã‚  Ã‚  Ã‚  Mark Twain does not regularly use figurative language throughout the novel, mainly because Huckleberry is the narrator. Though, we do find some examples of figurative language as we read on. In chapter 19, we can find an example of personification, â€Å"†¦nights went by; I reckon I might say they swum by, they slid along so quiet and smooth and lovely.

Ted Bundy & terror

Ted Bundy was a terror for girls and women in 1970’s. He was a serial killer and a rapist who is believed to have ruthlessly murdered more than 20 girls from 1974-1979. Theodore Robert Cowell was born on November 24, 1946 to Eleanor Louise Cowell in a Vermont residential home for unwed mothers.His grandparents were introduced to him as his parents and his mother as his elder sister since she was unmarried. â€Å"Some, perhaps searching for some cause to Bundy's future actions, feel that Bundy's grandfather, Sam, may actually have fathered Ted out of an incestious relationship with Eleanor.The resulting confusion was the only known possbile truama in the young boy's life† (â€Å"Predator; Ted Bundy† BEGINNINGS). Eleanor married Johnnie Bundy on May 19, 1951 and Theodore Robert Cowell adopted Bundy as his last name. Bundy did not have any unpleasant experience in his childhood (â€Å"Predator; Ted Bundy† BEGINNINGS). By the time of his graduation Bundy had b ecome a stealer. He met his love Stephanie Brooks during his studies at the University of Washington. Even though love blossomed in their relationship it was not long that the couple broke off.â€Å"Bundy's lack of confidence and tendency toward manipulation had ruined the relationship† (â€Å"Predator; Ted Bundy† BEGINNINGS). Many of his victims are said to resemble Brooks who had a major impact on him. Bundy returned to his birthplace in 1969 and discovered the facts about his mother. He returned to the University of Washington. Another woman Liz Kendall entered his life and filled it with love. He had everything in his life by 1973- a degree in psychology, a loving partner and an impressive job with the Washington State Republican Party (â€Å"Predator; Ted Bundy† BEGINNINGS).Bundy became a brutal murderer by the end of 1973. He killed a number of girls in Washington. His first victim was 15 year old Kathy Devine. He abducted her on November 25, 1973 in a gre en pick-up and her body was recovered on December 6. Joni Lenz, his next victim, however was not killed though she suffered from brain damage and internal organ injuries. Lynda Ann Healy was abducted from her home on February 1, 1974 and never seen again. His next victims were Donna Manson, Susan Rancourt, Kathy Parks, Brenda Ball, Georgean Hawkins, Brenda Baker.All girls aged 15-19 years and Bundy followed a similar course of events in killing them- abduction and killing. Bundy carried on his inhuman routine and killed Janice Ott and Denise Naslund on July 14 at Lake Sammamish State Park. This time police could figure out a sketch and name Ted (though suspected to be unreal at first) of the criminal with the help of the people around (â€Å"Predator; Ted Bundy† SERIAL KILLER IN WASHINGTON). Bundy went to Utah after killing about 11 young girls in Washington. He carried on his fury in Utah and claimed his first victim 16 year old Nancy Wilcox on October 2, 1974.Bundy raped, h it and murdered Melissa Smith and Laurie Aimee both 17 year old teenagers later in the month. He then tried to kidnap Carol DeRonch but she was lucky to escape. He was however successful in abducting another girl, Debbie Kent, later in the day who was not lucky like DeRonch. His next victims were Caryn Campbell, Julie Cunningham, Denise Oliverson, Melanie Cooley, Lynette Culver, Susan Curtis, Shelley Robertson, Nancy Baird and Debbie Smith. Most of the girls’ bodies were not recovered and those recovered were mostly nude and severely injured (â€Å"Predator; Ted Bundy† BUNDY GOES TO UTAH).Bob Haywood, Utah Highway Patrol Officer, suspected a VW in Granger, Utah and tried to have a look into it. The driver drove the vehicle away but was caught soon by Haywood. Driver was identified as Ted Bundy and officer found several doubtful things in his car like burglary tools, a mask made of panty hose, an icepick, and handcuffs. Bundy had come under police scanner and they tried to figure out his link with the abduction of DeRonch. DeRonch could not identify Bundy but a teacher at school from where Kent disappeared identified him. He was held in relation to DeRonch attack.Deronch later identified him and he was sent to jail for 1-15 years. He was then tried for the murder of Caryn Campbell. Police found her hair in Bundy’s VW. Bundy was defending himself in the case and while on the visit to the courthouse law library on June 7, 1977 escaped jumping from a two storey window. He was arrested again after 6 days of freedom. â€Å"On December 30, 1977, he hacked his way through an old welded light fixture in his cell ceiling and crawled through to a deputies living quarters, put on some civilian clothes and walked out.He made his way to Vail, Colorado, took a bus to Denver, and boarded a plane to Chicago. † He finally fled to Florida (â€Å"Predator; Ted Bundy† ARREST†¦ AND ESCAPE). Bundy could not resist his killer temptation for lon g and attacked 4 girls on the night of January 14, 1978- Lisa Levy, Margaret Bowman, Karen Chandler, and Kathy Kleiner. Two of them were killed and other two survived. He also claimed the life of Cheryl Thomas the same night. All of the girls were ruthlessly beaten, raped and strangled. He abducted and killed another girl Kimberly Ann Leach on February 9 Feb 2008.He stole VW again to escape but was soon arrested after some struggle and attempted fleeing (â€Å"Predator; Ted Bundy† ON THE RUN IN FLORIDA). Bundy was tried for the murders in Florida and convicted on July 23. â€Å"the bite marks on Levy's buttock and Nita Neary's eyewitness identification were too much to be overcome. Five days late the penalty phase began. Character witnesses were called by both sides including Mary Louise Bundy for the defense† (â€Å"Predator; Ted Bundy† LAST DAYS). On July 31 the verdict of death sentence came Bundy’s way.The state of Florida tried Bundy for Leachâ€℠¢s murder and he was again convicted and sentenced to death. Bundy married Carol Ann Boone in the court who later gave birth to his daughter in October 1982. Bundy never admitted defeat and tried till end to escape his death sentence. Bundy’s death sentence was executed on January 24, 1989. He was electrocuted and declared dead at 7:16 am (â€Å"Predator; Ted Bundy† LAST DAYS). Fig. 1 (â€Å"Predator; Ted Bundy† LAST DAYS). Works Cited â€Å"Predator; Ted Bundy. † tedbundy. 150m. com. 22 July, 2008

Effects of Endosulfan

Pre-Induction Work. How To Ensure The Success Of Your Every Induction and Suggestion Before You Even Begin By William May Click Here To Become A Master Of Covert Hypnotic Influence In the study of hypnosis there are many elements that have been covered thoroughly. Certainly, any well informed student will be familiar with the need for a good pre-talk and the establishment of rapport, will have to be quite familiar with the process of inducing and deepening a trance, and, undoubtedly, with the deployment of the suggestions and commands that are, perhaps, the ultimate purpose for the creation of the trance state.Of course, the focus on the experience of trance itself, on creating, deepening, maintaining and utilizing that state, is the essence of our field, but to truly master this art, one must also understand far more about the creation of trance, and just how our interactions with a subject, even before any formal trance work begins. Our focus here, then, is on this initial phase of the hypnotic relationship. Now, clearly the pre-talk and rapport development fall into this stage, which we can call the pre-induction phase, but they are only one aspect of the work that can be done within this realm.Even before any mention of hypnosis is made, an informal preparation can begin. The subject can be conditioned towards responsiveness, while we can surreptitiously begin to calibrate to determine the style of hypnosis that will be most productive, and, of course, begin to establish the relationship that will allow this work to be done. Additionally, we might also utilize some basic covert hypnotic techniques to truly pre-induce the subject, such that by the time formal trance work begins, they are already in a light trance state and can easily be lead into a deep trance with minimal resistance.There are many possibilities that a competent hypnotist will utilize at this point in there interaction with a subject, and we cannot, certainly, discuss all of them here, but w e shall explore, and in so doing might raise new thoughts to lead us towards discovering further potentialities for just how the pre-induction phase might be utilized to enhance the hypnotic interaction for our subject, while making our job as hypnotist even easier.  © William May. www. masterhypnoticlanguage. com Let us begin with some minor points on what happens when a subject is first greeted and welcomed to our hypnotic arena.While my focus here is on therapeutic interactions, one can easily see how these same notions might translate to other contexts, whether it be on the street, in a theatre, or any other context. So, let us imagine that a client walks into the office for their first session. My preference is to meet them in the waiting room. This may seem, and indeed is, a minor point, but there is a reason for this. First, it does create a cordiality, as I can walk out, meet them with a warm smile and handshake, and then welcome them to come into my office.Additionally, I might find out a bit about the subject, whether they arrived alone, and if not, just who is with them; how they occupy their time whilst sitting in the waiting room, and their general demeanor. Many small details can be obtained through this simple gesture, whereas a subject might easily disguise some of their feelings upon entering the actual office, or, conversely, might feel an unease that they did not have as they waited. Such minor observations can be of extreme import. As an example, consider just how you might find it useful to know that your subject was reading a textbook on nursing versus a pulp novel.What might it say if they were, instead, playing a video game on there cell phone? These may be small details, but the awareness of such things can offer opportunities for metaphor(if your subject seems to be engrossed in a magazine on sports, for instance, you might weave a story that uses a sporting event as it’s focus), a point upon which to create rapport (â€Å"I couldn’t help but notice you are reading the new book by so-and-so, I’ve not read that, but I really enjoyed his XYZ, have you read that as well? †).Consider, also, the middle aged man who arrives at the office in company of his Mother, or the subject who sits alone in the corner of the office, not doing anything but purposefully avoiding interaction with anyone else in the waiting room. Another reason for stepping out of the office to meet the client is that it provides a small opportunity for getting the subject acclimated to following instructions. Even the simple gestures of asking subject to follow you into the office and of telling them to take a seat offer an opportunity to establish a pattern of compliance in an extremely non-threatening way.Again, these are minor points, but by creating a directive aspect in the relationship at this point, we are laying the groundwork for compliance that will be built upon as we move into hypnosis.  © William May. www . masterhypnoticlanguage. com At this point, of course, we have our initial interview with the subject, and the main point that I would make in this portion is to discover and accept the client’s frame. This is extremely Ericksonian, but accepting the frame, no matter its ridiculousness, is an extremely powerful stance to take as a hypnotist.To offer the most extreme example, let us suppose that a subject walks in and speaks immediately of how they have studied hypnosis, know that many hypnotists themselves acknowledge that the state does not exist, and are certain that they cannot be hypnotized. My response would be to say, â€Å"yes, you are quite right. Knowing as much as you do, you certainly are aware that some people have deficiencies that make it impossible for them to enter trance, and it is possible that you may be one of those people who just can’t relax enough to experience the wonderful possibilities of a hypnotic trance.Some people do have that problem, s adly, and it might just be so for you. Of course, until we do begin hypnosis, we won’t really know if you are one of those unfortunate people who just can’t experience this†¦Ã¢â‚¬  Thus, without arguing the point, we’ve established a viewpoint that not being able to enter trance is a deficiency, while creating the possibility that they might be wrong. At this point, we can immediately change the subject to some other matter, letting that idea sink in even deeper.In this work through the frame rather than against it, and the subject will want to disagree with our viewpoint that they can’t enter trance, since it has been connected to â€Å"deficiency† and â€Å"problems†, and will only be capable of resisting that suggestion through entering trance and changing the frame they entered with. At this point in the interaction, it can also be quite useful to begin using some minor suggestions, both to prime the subject for trance and, perhaps more importantly, to determine just how easily they respond.Simple comments can serve well to do this. For example, while gesturing towards a chair, you might comment, â€Å"that is a very comfortable seat, it’s easy to just sit back in it, take a nice deep breath, and relax. † The comment can be tossed out offhandedly, and you merely have to note whether the subject does respond or not. This is not intended to create the trance state (though with some subjects it is a good beginning), but it does allow us to begin noting how they respond.This can, for example, alert a savvy hypnotist to the potential for a polarity responder, when the subject responds in a way that is directly oppositional to the suggestion, or, conversely, to the suggestible and responsive subject who will easily respond by relaxing into that chair with a nice deep breath. Now, it should be noted that the suggestions can be far more subtle than this, but, as well, it’s important to recall  © William May. www. masterhypnoticlanguage. com hat the subject often is not aware enough of these techniques to notice even a somewhat overt comment of this sort. However, if you are wary of putting the subject on edge with a comment of this sort, one might use a suggestion that is not directed at relaxation, or by making an indirect suggestion by discussing how some of your other patients find it very easy to relax in that chair. The nature of the suggestion itself is not overly important here, the purpose is, as stated above, to establish a base line for responsiveness, as well as to develop that aspect of the interaction.This process of using small suggestions can be continued while progressing through the initial interview and pre-talk, allowing for calibration towards the type of suggestion that seems most effective. Some subjects will respond best to direct suggestions, while others seem more compliant when the suggestions are indirect. Learning this before hypnosis actually begins makes it possible for the savvy hypnotist to be far more effective and efficient.Instead of merely following a generic approach and tailoring it to the client during the hypnotic interaction itself, you already have much of the knowledge necessary for creating an impactful hypnotic pattern. Of course, this does not take the place of calibration during the actual hypnosis session, but it can allow the work to begin in a more practical and comfortable way for the subject. Additionally, one might, indeed, begin seeding useful suggestions at this point, a consideration that shall be discussed in more detail as we continue. At this point in the interaction, other forms of calibration can of course begin.For example, one might inquire about when a problem first emerged and make note of where the subject seems to look when referencing the past, and similarly asking questions about the present and future, can gain a notion of the overall timeline; one can determine, of course, submod al preferences, to best determine what type of imagery will be most impactful; indeed, depending upon the nature of your style and preferred techniques, it is possible to craft opportunities for noting various aspects of the clients behavior and perceptual maps which might be useful in cultivating a hypnotic response.In many cases all this requires is asking a question that accesses a certain process, and noting the client’s response. Additionally, we might find opportunities for creating anchors. The simple suggestion offered above, connecting relaxation to the client’s chair can serve, for instance, to connect the notion of relaxation with sitting in  © William May. www. masterhypnoticlanguage. com that position.Additionally, we might notice a certain response during questions about the client’s problem, a response that we feel could be useful to access again, and anchor this in whatever way seems appropriate so that we might recall it while the client is in trance. For instance, with a subject who suffers panic attacks, it might be that during the interview we share a small laugh, and might choose to anchor this, perhaps by leaning forward and touching the client’s knee.Later, during the trance process, we might fire that anchor while having the client recall a recent panic attack, triggering a response to the experience that can help to move them past the problem. Even anchoring the problem state, so that we can access it in conjunction with other resources can be quite useful. For example, we might anchor the panic response described above, and later build an anchor for peaceful relaxation, then collapse the two anchors to help move past the problem.Thus, we can utilize pre-induction experiences as opportunities for the development of potentially useful knowledge and resources that can easily lead towards success when we do foray into more overtly hypnotic processes. Now, moving towards some of the more direct tactics, letâ⠂¬â„¢s consider the pre-talk itself. The purposes of a pre-talk are many, and certainly we should all be familiar with the most basic of these, namely to inform our subject and to develop a level of comfort with the prospect of entering a hypnotic trance.Of course, the pre-talk, when handled properly, offers other opportunities, and can actually allow us to bridge into an initial hypnotic experience. What we are discussing here is a step beyond the generic use of various hypnotic tests, but instead a more directed approach designed to do precisely what the hypnotic pre-talk is intended for, by actually using the subjects own perceptions of hypnosis to create a light experience of trance. We are essentially going to ask just what the subject imagines trance will feel like, and what they will experience that will make them certain they are entranced.In asking these questions, however, we need to direct the subject’s answers so that they are most useful. Many times, a subject wi ll answer by imagining the responses they imagine they will experience, whether it be arm levitation or some other phenomenon they may have seen performed. This is not the type of answer we are seeking; instead the goal is to direct their imagination towards the sensory experience of what they imagine trance will be like.As you might already guess, this can easily transition into a full trance experience, simply by applying some revivification type techniques, amplifying that sensation that they have already imagined. Even more  © William May. www. masterhypnoticlanguage. com significantly, you are helping to establish a set of criteria that will make them certain that what they are experiencing really is trance. So many hypnotists forget at times that trance experiences are so normal to the uninitiated, so familiar to us all, that we can easily overlook them unless we have some type of deep hypnotic phenomenon.By using this type of technique, you establish a sense of what hypnosi s will feel like, so the subject will be setting up the criteria that guarantee they will recognize trance when it happens, and in so doing will begin to experience that feeling for the first time. At this point, you might just choose to let the subject go into a deeper trance directly, by merely amplifying the experience and allowing that sensation to build until it reaches the desired depth, or you can let them come back out, knowing that when you put them ack into trance it will be even deeper. They don’t even need to recognize that this first experience is a trance, and at times you might even let them stay in a minor level of trance as you continue. Thus, you have many options for how you continue your work. Indeed, if there is one thing that pre-induction work allows, it is the development of new options you might not have considered, and it is this aspect that is most important.So many times you’ll meet a hypnotist who has a way of dealing with this problem, and a tactic for that problem, but when you begin to really explore the possibilities in the way that you can before you ever use any type of formal hypnosis, you allow yourself to learn more about what will really help this individual person. Ultimately, the goal is to discover the structure of a problem, the frames and beliefs that shape it, so that as you approach the real issue, you can do so in a way that will truly impact this subject.To offer an entertaining example, a young man of my acquaintance and I had corresponded for some time online, but had not spoken directly. When we did have our first conversation, he noted all the patterns I use in my speech, and was certain that I was trying to hypnotize him. No amount of argument on my part, or on the part of others present would dissuade him. He was convinced that my using language patterns was proof that I was hypnotizing him, and that he needed to keep his guard up or he would drop into trance.Now, this was his frame, and whene ver I argued contrary to it, he found evidence supporting his belief. So, instead of disagreeing with him, I chose to accept his belief, and said â€Å"okay, since you insist that I am already doing so, I will hypnotize you now. †  © William May. www. masterhypnoticlanguage. com His response was that he could not be hypnotized as long as he kept his guard up. At this point, my response was again to accept his frame, but to add to it, saying â€Å"yes, you have your guard up, but at some point you will relax, and these suggestions are already waiting inside your mind. Thus, the subject was given the choice to accept the suggestions now, or to do so later, and chose to go into trance straight away. While this example does deal more directly with getting a subject into trance, it points out many aspects that can offer great insight in this process. First, it reinforced how much more can be done when we do accept a subject’s beliefs. If we argue with those beliefs, we d emonstrate a lack of understanding that can strain trust within the relationship.When we accept a frame, even a negative frame, we can work to move the subject out of it, or find a way, as in this example, to make that frame useful for moving forward. Thus, it is important, when doing your initial interview with the subject, to become aware of the beliefs they hold about the issue’s being dealt with, hypnosis, and various other factors you deem relevant to the creation of a successful experience for your client. Listen to your subject closely, noting presuppositions, as well as direct statements about belief.For example, if a person makes a comment â€Å"oh, even I can do that,† it clearly illustrates a limiting belief. Often it is not in the direct statements of beliefs that we uncover the frame from which the subject is operating, but in the implications of what they say that we truly get a glimpse at the client’s belief structure. Knowing a client’s re ality, it becomes much simpler to devise a therapeutic intervention that will have success. As mentioned above, my preference is to accept that frame and work within it to create change.Often we can add conditions to that frame, as with the client who has difficulty with giving up cigarettes who acknowledges that they will have difficulty with that process. We can acknowledge that this is true, while still adding stipulations that will make it easier: â€Å"Yes, a person can have difficulty with quitting cigarettes, until they are taught the right resources for that process. † Thus, we frame that our interaction will teach the subject resources to make that quitting process easier, without conflicting the knowledge the client has of their current experience.In the end, the real truth is that we need to view the work we do with a client before formal trance as having just as much complexity (and often, just as many hypnotic components) as in the more formal aspects of  © Wil liam May. www. masterhypnoticlanguage. com our work. By recognizing the client’s resources, apprehensions, beliefs, and goals, we are far better equipped to create a positive experience for them, while, as well, we can also take advantage of the pre-induction period to frame our interaction, build resources that we will later use, and even egin the use of suggestion. We can take this even further, by creating mild trance states through informal techniques, and continuing our work with the client already beginning to experience trance as an organic response. When you truly listen to the subject, and pay attention to all the things which occur before the induction, the options that are available expand in ways you might already imagine, and your accuracy in selecting the proper course of action will increase greatly with this new found information and the flexibility it promotes.